Toy Retailer of the Year Awards 2020

‘Innovation & Altruism’  

Entry deadline: 3pm Friday 27th November 

Special Recognition is the theme for the 2020 Toy Retailer of the Year Awards in areas above and beyond normal service.  

In this unprecedented year of 2020, the BTHA recognises that retailers have faced huge challenges. Retailers across the UK have gone above and beyond in 2020.  

In light of this remarkable year, recognition in this year’s BTHA Retailer of the Year Awards will be given to retailers that have done extraordinary things during this challenging year. These special awards will be given to retailers whose actions distinguish them from others.  


For this year, the awards therefore are quite different from the normal retailer award categories.  

We would love toy retailers to tell us their story…

Judges are looking for stories from retailers that demonstrate altruism and innovation.  

When considering entries, attention will be given to things like; charitable work, special initiatives in the local community and innovative ways of toy retailing and special measures to help struggling suppliers during the COVID-19 pandemic.  Retailers may also, for example have provided help for employees or remodelled their business to meet the changing retail landscape that COVID-19 has brought this year.  

There may also be other initiatives or projects that retailers have undertaken which have helped others or their businesses to succeed during 2020.   

Is there a hero in your team? 

We would also love to hear from retailers who have employees or team members that have undertaken heroic actions for their company.  This may be an employee or team member or perhaps even a whole team that has gone the extra mile for customers or local community in some way.   

How to Enter 

Retailers will need to complete a short and simple online entry form which will provide the opportunity to tell their story in full as well as include media to help enhance their entry where applicable.  Click here to tell us your story now

Receive the latest news to your inbox

Read our privacy policy
for more info.

Exclusively Show 2024