The Giftware Association has announced that the deadline for entries to the Gift of the Year 2026 Awards has been extended by one week. Brands now have until midnight on Monday December 8 to submit their entries and showcase their products in the UK’s most prestigious gift and home awards.
This extended deadline gives businesses extra time to complete their submissions and seize the opportunity to elevate their brand in front of influential buyers, retailers, and industry experts.
Why enter Gift of the Year?
- Unmatched exposure: Entries are reviewed by a panel of more than 150 judges, including leading retailers, buyers, and trend experts.
- Industry recognition: Winners and finalists benefit from year-round promotion through trade shows, social media, and press coverage.
- Sales impact: Previous winners have reported significant boosts in orders and brand visibility, with many products becoming bestsellers in the run-up to Christmas.
- Networking opportunities: Connect with key decision-makers and influencers at the glittering awards ceremony and beyond.
Chris Workman, PR and marketing manager of The Giftware Association, said: “The quality of entries this year has been truly outstanding. Gift of the Year continues to shine a spotlight on the most exciting talent in the home and gift industry, and our winners are testament to that creativity. Extending the deadline gives brands an extra chance to showcase their products and benefit from the incredible exposure which the awards provide.”Enter now at giftoftheyear.co.uk