BHETA will host an exclusive webinar with Debenhams, offering members an inside look at one of the UK’s most recognisable retail brands and its evolution into a fast-growing online marketplace.
The event takes place on May 20 at 10.30am and is designed to inform, inspire, and unlock new commercial opportunities for suppliers. The session is ideal for any company operating in the housewares, small electrical appliances, garden and outdoor living, and DIY and home improvement sectors looking for their next growth opportunity.
In the webinar, Jo Hunt, head of business development at Debenhams, will share a practical overview of how Debenhams has grown into a leading online marketplace and why it presents a valuable opportunity for third-party brands.
Attendees will gain insight into Debenhams’ customer audience, the advantages of trading on its platform, and the trends influencing purchasing across home, garden, and lifestyle. The session will also cover what Debenhams looks for in brand partners, how the onboarding process works, and the key steps to start trading quickly and effectively.
BHETA’s general manager Steve Richardson commented: “This is a great opportunity to hear about the Debenhams site and the customer base. Jo will be talking through the opportunity the platform opens up for suppliers to reach a big, highly engaged customer base and put their products in front of people actively looking to buy. It’s definitely worth joining the webinar!”
This event is open to BHETA members. Non-members who wish to attend can apply, subject to a brief introductory conversation with BHETA’s sector managers (Seema Grantham for Housewares & SEA; Steve Edwards for Home Improvement & Garden). A recording will also be available in the member area of the BHETA website after the event.
To register for the event or for more information visit https://www.bheta.co.uk/events/unlock-new-growth-with-debenhams-marketplace or contact the BHETA Member Services team on 0121 237 1130.

