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Exclusively Show expands international reach with new initiatives 

Exclusively initiative

Exclusively Show is strengthening its position as an international event with a growing roster of overseas retail buyers, distributors and trade media visiting the exhibition. 

Taking place on June 9 and June 10 at the Business Design Centre in London, Exclusively Show is organised by the British Home Enhancement Trade Association (BHETA). International attendance has grown considerably in recent years, with key buyers and distributors travelling from across Europe and beyond to source new products, meet existing suppliers, and explore emerging trends in the home and lifestyle sectors. 

The show will welcome visitors from Germany, the Netherlands, France, Austria, Norway, Switzerland, Poland, and Dubai. Alongside buyers, senior editors from leading international trade media attend the show each year, extending the reach of exhibitors’ news and product launches. 

For 2026, Exclusively Show is launching a new initiative to help qualifying international visitors make the most of their time in London. VIP guests will be offered a guided London store tour, visiting retail locations across the city.

The tour will showcase products from UK and international suppliers – many of whom will be exhibiting at the show – displayed in real retail environments. These store visits provide buyers and distributors with a valuable opportunity to benchmark competitor ranges, evaluate merchandising solutions firsthand, and gain a clearer understanding of the UK market ahead of the show.

An informal networking evening will be held on June 8, the night before the show opens, bringing together VIP international visitors and show exhibitors for early introductions and the opportunity to begin conversations that will continue throughout the two-day event. The number of buyers attending the evening event is 44% higher than in 2025.

Steve Richardson, general manager of BHETA, said: “We’re very encouraged by the growing number of international visitors attending Exclusively each year. The London store tour is proving particularly popular, and we’re excited to bring international retailers together with the 250 brands exhibiting at the show.”  

www.exclusivelyshows.co.uk

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