Hot on the heels of 12,000 licensing professionals uniting at Licensing Expo in Las Vegas last month and a record-breaking Brand Licensing Europe (BLE) in September 2024 which attracted almost 11,000 attendees, BLE returns to London from October 7 to October 9 and online registration is now open.
Billed as Europe’s leading event for licensing, brand extension and collaborations, BLE is organised by Informa Markets’ Global Licensing Group and sponsored by industry trade association Licensing International.
BLE event director Ella Haynes said: “This year, BLE will bring together thousands of leading retailers, licensees and manufacturers from across Europe and beyond, to connect with around 250 brand owners and agents to power the development of licensed consumer products and brand collaborations over the next two to five years.
“The global licensing industry was recently valued by Licensing International at $396.6 billion last year, an uptick of 3.7% over 2023 and, once again, tracking ahead of overall global retail performance”
“The global licensing industry was recently valued by Licensing International at $396.6 billion last year, an uptick of 3.7% over 2023 and, once again, tracking ahead of overall global retail performance. BLE is the premier opportunity to do business with European brands globally and global brands in Europe. If you’re a European retailer, manufacturer or service provider looking to do business with licence-ready brands, BLE is a must for your calendar.”
Almost 200 brand owners and agents are already confirmed to exhibit across character and entertainment, brands and lifestyle, art, design and image licensing, including Paramount, Pokémon, Lego, Warner Bros. Discovery, The Smiley Company, Studiocanal, Hasbro, Real Madrid FC, Le Petit Prince, Capcom, Beanstalk, Difuzed, emoji, and Manchester City FC.
New exhibitors for 2025 include: Ballon D’Or, D-Way Creative Studio, Doodle Productions with Messy Goes to Okido, Give & Keep (G&K), Grundig, pop culture brand heo, Hong Kong Trade Development Council, Naturalica Foods, notjust Clothing, Sahinler, Save the Children, Storm International, The Sky is the Limit Publishing, and Ultimate Guard.
Visitors can register for a free pass here. European visitors attending from outside the UK may need to apply for an ETA, which can be done here.
