At Home & Gift, Steiff will be showcasing the Steiff family – Mama, Papa, Ben and Mila – in both its Limited Edition and children’s ranges, along with its new Limited Editions for Autumn/Winter.
With a new release in the company’s Steiff Rocks! series, exciting additions to its Disney range including D100 pieces, and its very own E.T, you won’t want to miss out! In addition, the firm will be showcasing its baby and children’s ranges, including My First Steiff and Disney Soft Cuddly Friends. There really is something for everyone.
The company says: ‘We, Margarete Steiff GmbH, are the world-renowned manufacturer of collectables, soft toys and children’s clothing. For over 140 years, we have been the epitome of the highest quality, first-class materials, perfect design and highest safety standards.
“When our founder Margarete Steiff made the Elefäntle pin cushion in 1880, she saw how the little felt elephant instantly won the affection of children and became their favourite cuddly toy. Designing and creating wonderful toys for children was the basis of her lifelong ideology and remains to this day. Her guiding principle – ‘For children, only the best is good enough’ – is still our company philosophy today and shapes our work as well as each of our products that leave our production facilities.
“In 1902, Margarete’s nephew Richard invented the first jointed bear, which soon adopted its world-famous name ‘Teddy bear’ inspired by [American president] Theodore Roosevelt and brought our Steiff brand its international breakthrough.
“To mark the great 120th anniversary of the Teddy bear in 2022, Steiff has introduced its very own Steiff family – Mama, Papa and siblings Ben and Mila – who are looking to share lots of cuddles and adventures.
“Steiff is a heritage brand, and with retail pricing starting from £20, there’s no reason why every child shouldn’t have their very own Steiff to treasure forever.”