New exhibitors bring fresh energy to Exclusively 

The Exclusively Show returns to the Business Design Centre in London on June 9 and June 10, unveiling an exciting line-up of new exhibitors that reflect the breadth, innovation, and evolving direction of the gifting, housewares, tabletop, and small domestic appliances sectors.

Organised by the British Home Enhancement Trade Association (BHETA), the show continues to be a vital platform for buyers, media, and influencers seeking newness, category insight, and commercially relevant product ranges. 

For 2026, a significant cohort of first-time exhibitors will enhance the show floor, bringing fresh perspectives across every major product category.

Retail theatre and gifting appeal come to the fore in the tabletop and entertaining categories. Talking Tables injects creativity and fun with its well-known partyware, games, and celebratory accessories, while London Boutiquefocuses on decorative giftware tailored for independent and boutique retailers. Adding a unique point of difference, The Gluggle Jug Factory brings its iconic British ceramic jug – a design classic that blends function with storytelling and theatre at the table.

The housewares category sees strong growth this year, with new exhibitors delivering both scale and versatility. Arovoleads the charge as an international developer of licensed and private-label ranges, including The Great British Bake Off and Masterchef, spanning cookware, kitchen tools, and home lifestyle products for major retailers. Joining them, ESA brings brands such as Qwetch and Tatay across housewares and catering supplies, while VonHaus expands the offer with a broad portfolio covering small appliances, homeware, and home improvement. Blue Casa introduces a more design-led approach to utility housewares, combining functionality with contemporary styling across tabletop and home accessories. 

Cookware is a standout category for 2026, anchored by premium international brands and heritage British manufacturing. French manufacturer Cristel brings its renowned stainless-steel cookware, while Germany’s Küchenprofi offers precision-engineered kitchen tools and tabletop accessories. British heritage remains strong with Nimbus Homewares showcasing timeless enamel cookware known for durability and classic design. Complementing this, Wilsons and Dalesman provide robust wholesale and specialist offerings across kitchenware, bakeware, knives, and outdoor cooking essentials.

Sustainability continues to influence buying decisions, reflected in the addition of Australian brand frank green. Known for its premium reusable drinkware, the brand combines design, durability, and environmental responsibility, appealing to increasingly eco-conscious consumers.

The small electrical appliance category is elevated by the arrival of SMEG, the Italian brand synonymous with design-led appliances that merge retro aesthetics with modern performance. Supporting the category further, Bluestem Group’s Ewbank range, along with VonHaus, contribute accessible, high-volume SDA ranges designed for today’s value-conscious yet style-aware consumer.

Storage and organisation continue to be key growth areas, with several new exhibitors strengthening this segment. Strata and Smartware both bring extensive ranges of plastic household products, from food storage to home organisation solutions, while DomoLiving adds a curated range of vacuum storage bags. 

Rounding out the new exhibitor line-up, Waterdrop Filter taps into the growing demand for water filtration and wellness-led home solutions, offering a global perspective on hydration and appliance innovation.

The breadth of new exhibitors at Exclusively Show 2026 highlights the continued evolution of the housewares and home sector – where design, sustainability, practicality, and innovation intersect.

Show sales director Seema Grantham commented: “This year’s new exhibitors really demonstrate how the market is developing across categories. From heritage brands to innovative newcomers, the mix brings fresh ideas and real commercial opportunities for buyers. It’s about giving visitors a complete view of what’s next in home and housewares.”

To attend the 2026 show, register at: www.exclusivelyshows.co.uk

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