F.Y.G heads to Autumn Fair with a clear proposition for buyers: design-led fragrance that is personal, giftable and created to shape the mood of modern living.
Founded by Demi Pendakis, F.Y.G was created around the emotional connection between scent, memory and atmosphere. Its name, Find Your Glow, reflects the brand’s purpose: helping customers create moments of calm, comfort, energy and connection through fragrance.
Taking centre stage on the stand will be F.Y.G’s Signature Collection, a core range of five perfumery-led fragrances created for contemporary interiors. Rouge Lychee, Velvet Ember, Citrus Verve, Arctic Lotus and Chestnut Cashmere are available across candles, diffusers, tin candles and wax melt bars.
Clean glass vessels and bold stripe packaging give the collection strong shelf presence, while the Your Signature Mark concept introduces a distinctive element of personalisation. Each candle and diffuser includes three mood-led, matt-black labels for the customer to apply to the glass, allowing the finished product to feel expressive and individual.
Buyers will also discover Candle Pearls, F.Y.G’s reusable Forever Candle concept. Each 500g pack contains 30 cotton wicks and can be poured into a heat-safe vessel, refreshed, restyled and enjoyed again. Designed to offer flexibility, longevity and lower-waste appeal, Candle Pearls also creates opportunities for repeat purchasing through additional wicks and fragrance oils.
Alongside these newer ranges, F.Y.G will present its established Back to Basics collection: a broad selection of timeless home fragrance and bath & body scents created to invigorate, calm, restore or indulge the senses.
For the Q4 gifting season, F.Y.G will also showcase its Christmas Edit, a nostalgic festive collection inspired by magical seasonal moments. A portion of profits from the collection supports When You Wish Upon a Star children’s charity.
Together, the ranges present the complete F.Y.G story: fragrance with emotional meaning, contemporary shelf appeal, accessible gifting, personalisation and reusable innovation.
Stand: Hall 8 E70
Call: 0208 914 7974
Email: contact@fyghome.com
Visit: www.fyghome.com
