The winners of the Gift of the Year 2026, organised by The Giftware Association, were unveiled during The Gift Awards ceremony at the Royal Lancaster London yesterday (May 14), alongside partner awards programme The Greats Gift Retailer Awards.
Gift of the Year honours outstanding products that capture the spirit of giving across today’s retail landscape. This year saw one of the strongest and most competitive entry pools to date, with hundreds of brands showcasing exceptional creativity and commercial appeal.
Chris Workman, PR & marketing manager at The Giftware Association, commented: “The quality of entries this year has been nothing short of outstanding. Gift of the Year continues to celebrate the very best in our industry, and our 2026 winners truly showcase the innovation, creativity, and passion driving the home and gift sector forward.
“It’s fantastic to see both emerging brands making their mark and established names continuing to innovate. This year’s winners highlight the strength and diversity of our industry.”
This year’s winners stood out for their exceptional design, originality, and retail-ready appeal, impressing an expert panel of buyers and retailers. Highlights include:
● Tiny Notes (A7 Notebooks) by Ohh Deer (Affordable Gifts category)
● Tiny Town Soaps by Neon Magpie (Beauty, Bath & Spa)
● Fox Under the Moon – Sentiment Jewellery by Joe Davies (Branded & Licensed Gifts)
● The Bouquet in a Book: Spring by David & Charles (Cards, Wrap & Stationery)
● Flower Measuring Spoons by Sass & Belle (Contemporary Gift)
● Flat-pack self-watering POTR Ocean Pot by POTR (Ethical & Sustainable Gift)
● Aromatherapy Diffuser Bracelets by Kodes (Fashion Accessories)
● Tales of Christmas Puzzle Advent Calendar by Gibsons (Festive & Occasions)
● Coffee & Croissant Club Truffle Tin by The Chocolate Gift Company (Food & Drink)
● Anxiety Toolkits by Sunshine Lane (Health & Wellbeing)
● Aperitivo Spritz Serving Tray & Coasters by Rex London (Home & Kitchen)
● Carnival Candle Collection by Zesty Lemons London (Home Fragrance)
● Car Diffusers by Rosy Roo (Made in the UK & Judges’ Choice Winner)
Winners will now benefit from increased exposure, new trade opportunities, and the prestige of carrying the Gift of the Year 2026 winner’s mark, alongside receiving a coveted trophy to showcase globally at trade shows and industry events.
The Giftware Association will continue to support winners through an extensive programme of press coverage, social media promotion, and industry opportunities designed to maximise the commercial impact of their success.
The full list of winners can be found at www.giftoftheyear.co.uk
