Home & Gift has been an integral part of Warmies’ business calendar for well over 20 years and is something the brand still looks forward to today. Each year, Warmies uses Home & Gift as a way to showcase its newest products before they launch in the Autumn, and this year is no exception.
Warmies is incredibly excited to welcome buyers to its stand, both old faces and new. Many may notice the custom-made exhibition stand, new for 2022, which brings innovation to how its wide array of products is displayed and captures the essence of the brand perfectly.
From soft toys to hot water bottles, this year’s Warmies has it all, and it’s been keeping a big secret, too. Warmies is branching out on a new endeavour – stepping into the world of children’s books. The books will be released alongside other new products in the Autumn.
The collection is made up of six books, telling the stories of some of its best-selling plush characters. They delve into the world of Lavender Land, following the adventures of the Warmies Sloth, Puppy, Unicorn, Pig, Baby Penguin and Sheep as they learn the importance of a warm hug. All books can be purchased separately and will be a great addition to any budding reader’s collection, as well as a perfect gift for a little one, alongside the matching soft toy.
In addition to this launch, Warmies is welcoming 39 designs to its ever-growing collection. You can look forward to the release of two opulent new colourways to add to the incredibly popular Luxury Collection, which hit the ground running last year.
This comprises boots, bottles, neck wraps and slippers, thoughtfully created using the softest faux fur, and its success is proof of just how fabulous these products are. Almond and Blossom are the latest colourways to be added, offering even more choice from this highly sought-after collection.
And if that wasn’t enough, Autumn will see the release of 16 soft toys, which Warmies is confident will be incredibly popular. Expect to see designs including an Avocado, Platypus, Red Panda, Dachshund, Otter, Donkey and Rainbow Dragon, to name but a few. All furry designs will mirror the benefits that help Warmies stand out from the rest. Not only will they be fully heatable and weighted, but the products will be filled with lavender and grain. This means users can benefit from the effects of aromatherapy including sleep improvement, soothing muscle aches and pains, and even helping to calm anxiety.
Warmies has also come up with a new and innovative way for retailers to store its products. If you’ve been a fan of Warmies for a while, you’ll be familiar with its long hot water bottles and the long, aesthetic boxes they come in. The branding team has been hard at work ensuring that all product packaging is not only visually pleasing, but also offers a practical solution. It has created a new range of the long hot water bottles, packaged in a shelf-ready, small box; perfect for in-store displays and gift-giving alike. But don’t worry if you’re a fan of the long boxes – they’re sticking around!
This is a busy year for the Warmies team, who are ready to welcome you to their stand. You can find them at Stand B81, where they will be waiting with answers to any questions you may have.