Licensing Awards 2024

The deadline for entries to The Licensing Awards 2024 has been extended to Thursday June 6. The decision to move the deadline came about after several requests from companies for more time, following last week’s Licensing Expo.

The Licensing Awards 2024 cover licensed product launches, licensing activity, and licensed retailing execution taking place between June 1 2023 and May 31 2024.

All award categories – including those for licensed products, licensed properties, retail, marketing, honorary achievement, sustainability, international retail and licensed live events – can now be entered, for free, via the website.

This year sees the introduction of a new category: Best Licensed Health & Beauty Range. This is open to all licensed health and beauty products or ranges aimed at children or adults (including fragrances, bath and body, cosmetics, personal care items and vitamins).

Entry and judging of all the product categories will once again be done online. The process is quick and easy, and means that there is no need to send physical samples of products. As ever, the product awards will be judged by key retailers from across the UK market – last year more than 200 retailers assessed the categories.

The Licensing Awards 2024 have the backing of major names in the industry as official sponsors. The headline sponsor is Brand Licensing Europe, while Licensing International is an official supporter with its UK Rising Star award also presented at the event.

The awards ceremony will be held at The Grosvenor House Hotel in London on September 10. 

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