Spanish luxury candle brand Cereria Mollá 1899 has announced its expansion into the Asia-Pacific region, beginning with key markets in China, South Korea and Japan. This move brings the brand’s blend of craftsmanship, sustainability and refined fragrance design to a growing audience of discerning consumers across Asia.
To lead the APAC expansion, Denny Zhuang has been appointed regional director, APAC, based in Shanghai. With a strong track record in luxury brand development and home fragrance across Asia, he will be responsible for driving growth and establishing key retail partnerships in these markets.
“We’re incredibly proud to be expanding Cereria Mollá 1899 across APAC. Our heritage, sustainability values and sophisticated design philosophy deeply resonate with consumers across Asia”
This momentum is further accelerated by the appointment of the brand’s APAC distribution partner Zepu: a Chinese fragrance distributor with a proven track record in the premium fragrance sector. This collaboration will significantly enhance the brand’s presence in China and lay the groundwork for long-term regional growth. Additional distributor partnerships across APAC will be announced in the coming months.
Santiago Mollá, CEO of Cereria Mollá 1899, said: “We’re incredibly proud to be expanding Cereria Mollá 1899 across APAC. Our heritage, sustainability values and sophisticated design philosophy deeply resonate with consumers across Asia. With Denny and Zepu onboard, we are poised to build meaningful connections with new audiences and partners throughout the region.”
